Dogtails Mixology Launches Premium Recipe Card Deck and Cocktail Napkins for Dog Lovers

MADISON, Wis., July 31, 2026 — Calling all cocktail enthusiasts and canine companions: Dogtails Mixology, the world's first premium mixology brand built specifically for dogs and the people who love them, has officially launched. Available online and at select local retailers, the brand blends human craft mixology with vet-approved treats, ensuring that pets are never left out of the celebration.

The Flagship Collection: Craft Cocktails Meet "Dogtails"

The brand’s debut flagship product is the Dogtails Mixology Recipe Card Deck ($28). Printed on thick, premium matte cardstock and assembled for gift-ready presentation in the USA, the 34-card deck is packed with inspiration for social gatherings:

• 24 Craft Cocktails: Complete with built-in mocktail substitutions for non-drinkers.
• 24 Vet-Approved "Dogtails": Specially formulated recipes made with safe, wholesome ingredients reviewed and approved by a licensed veterinarian and lead veterinary technician at the Oconomowoc Animal Hospital.
• Bonus Content: Includes party planning inspiration ("pawty" ideas), "appawtizer" recipes, and a comprehensive dog-safe ingredient guide.

To complement the deck, Dogtails Mixology has also launched a companion set of premium cocktail napkins ($12). Manufactured from 100% recycled materials and printed with food-safe inks, each pack of 15 features full-bleed custom artwork and an elegant, all-over embossed cloth-like texture.

From Educator to Entrepreneur: The Story Behind the Brand

Dogtails Mixology is the brainchild of Wisconsin-based founder Brenda Murty. After spending decades in human resources and more than 10 years working as an educator in the Madison and Brookfield areas, Murty decided to channel her lifelong passion for dogs into a creative new venture.

"Dogs are already at the party, they're in the backyard, at the lake, on the blanket next to you," said Murty. "I just wanted to make sure they had something in their bowl, too."

What’s Next: "Between Us Dogs" Greeting Cards

Building on the playful spirit of the brand, Dogtails Mixology has announced that a new product line is on the horizon. Between Us Dogs is an upcoming greeting card collection written as hilarious conversations between dogs. Eschewing traditional occasion-based formats, the line leans into relationship-driven humor centered on the everyday quirks and behaviors every dog owner instantly recognizes.

Where to Buy

The Dogtails Mixology Recipe Card Deck and premium cocktail napkins are officially available now at dogtailsmixology.com as well as select local retail locations. Whether you're hosting a backyard gathering or looking for the ultimate gift for a dog-obsessed friend, Dogtails Mixology brings a whole new meaning to raising a glass—and a paw.